Are Twitter Users Inactive?

I don't know why. Twitter’s growth has suddenly stopped, the flatline with only a 1.47% increase in the month of May from Compete's number. Worse than this, a report from Harvard Business Review revealed that most Twitter users are passive, with 10% of all users accounting for 90% of the overall number of tweets. They’ve signed up and showed up, but a surprising number don’t do much more than that.

  • 80% failed to provide a homepage URL
  • 76% of users have not entered a bio in their profile
  • 69% have not specified a location
  • 55% are not following anyone
  • 55% have never tweeted
  • 53% have no followers

Data based on some 4.5 million Twitter accounts via Hubspot